Google Analytics gets new home

The home of Google Analytics has been the same for a few years now. You will see the demographics or basic KPI’s of your website such as traffic development of the last 30 days, new vs. returning visitors, time on page, average sessions per user etc.

Google just launched a new homepage for logged in Google Analytics users, showing much more and better information about website performance.
new gogle analytics home

The new home has some widgets, ecommerce data but also real time traffic so you can see how your website performed in the past and in the current moment.
google analytics discover