AdWords introduces App Connector for Google Sheets

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Last night, Google AdWords announced that there is now an app to load data into Google Sheets. An app was already available for Google Analytics. With the Google Analytics app, it was already possible to request certain data such as costs and revenue from AdWords if you connected Google Analytics with AdWords.

As of now, you can load your reports into Google Sheets without using AdWords Scripts. You can install the AdWords connector for Google Sheets as an Add-on for free.

It is still in beta, which means:

  • You can only add 1 AdWords account per Google Sheet
  • Much of the data is not yet available (reporting on account level, many metrics and segments)
  • Adding dimensions is not yet possible
  • Automatic refreshing is not yet possible

It works pretty similar to the Google Analytics connector. Automatically a new tab is added with settings of your reports. Automatic data refresh is not yet possible, something that is possible with the Google Analytics connector but new features and data will undoubtedly be added soon.

adwords google sheets3 - AdWords introduces App Connector for Google Sheets

adwords google sheets2 - AdWords introduces App Connector for Google Sheets

adwords google sheets - AdWords introduces App Connector for Google Sheets